Pan Arab Research Center: Media Research
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The Asian Expatriate Ethnic Multi-media Research
This survey was first conducted in Y2004. It was highly acclaimed and the results were extensively used by the leading agencies. The target group for this survey is defined as Indians, Sri Lankans, Pakistanis, and Bangladeshis in Saudi Arabia, UAE and Kuwait.

Description:
  • Multi-media, Comprehensive
  • Key products of interest to the Asian community
  • Financial services.
  • Capital goods
  • Online access
Market
Sample Size
Saudi Arabia 1000
UAE 1000
Kuwait 600

Top Executives Multi-media Research
This survey was first conducted in Y2004. It was highly acclaimed and the results were extensively used by the leading agencies. The target group for this survey is defined as Indians, Sri Lankans, Pakistanis, and Bangladeshis in Saudi Arabia, UAE and Kuwait.

Description:
  • Multi-media, Comprehensive
  • Involvement in decision-making on a vast range of corporate products and services, capital goods, finance and investment services
  • Personal finance products and travel services
  • Luxury goods (watches, jewellery, personal electronics etc.)
  • Luxury cars and road vehicles
  • Hobbies, leisure activities, sports
  • Lifestyles
  • Personal and corporate profile
Market
Sample Size
Saudi Arabia 1200
UAE 900
Kuwait 700
Egypt 1200
Lebanon 800



Affluent Women Multi-media Research

The target group for this research is defined as Adult females aged 21 years and over who are well travelled, better educated and belong to the Upper income bracket.

Description:
  • Multi-media, Comprehensive
  • Involvement in decision-making on a vast range of household durables, capital goods and services
  • Focus on luxury goods including jewellery, higher-end cosmetics and perfumery products, higher-end body and health services
  • Hobbies, leisure activities, sports
  • Lifestyles and shopping
  • Personal and family profile
Market
Sample Size
Saudi Arabia 1200
UAE 900
Kuwait 700
Egypt 1200
Lebanon 800

 

 

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