Pan Arab Research Center (PARC) is a well-established and qualified research and information system house based in the Arabian Peninsula, with its Regional Center located in Dubai. In addition, PARC operates through a network of full-fledged independent branch offices in each of the following countries: Saudi Arabia, Bahrain, Kuwait, Qatar, Sultanate of Oman, Lebanon, Egypt, Jordan and Yemen.
PARC was founded in 1976. Born in the Arab World, For the Arab World; PARC is a multi-faceted company with a wide variety of interests. It is an incessant contributor in all areas of marketing, providing timely and accurate information about specific / general marketing problems, building on past experience, introspecting the present situation, and anticipating the probable future, to offer data, advice and consultancy services that marketing managers can use to make sound decisions.
Our team is comprised of more than 400 full time staff (research executives, analysts, programmers, translators and marketers) working together with a large pool of data entry operators, interviewers and field supervisors.
PARC’s team comes together as a professional research body through training and experience of the members who share the same vision and goals. Our dedication and professionalism makes it possible to pursue our objectives and continue our growth.
PARC has developed capabilities and methods in handling large-scale multi-market media and consumer research, and a specialist line for Qualitative Research.